Cliff Bar is an unwanted toolbar that may get installed on browser through freeware. This adware may inflict so many troubles when installed on Internet Explorer, Google Chrome, or Mozilla Firefox. Obviously, Cliff Bar will be added to affected browser showing various buttons and features. The adware also incorporate unknown search as your default home page.
Cliff Bar toolbar and its other variants are promoted as a tool that will enhance your web browsing experience. At some point, it can be a useful application. However, due to some annoyances like excessive advertisements and redirect functions, it was deemed malicious and unnecessary browser add-on.
If Cliff Bar is installed on the computer, you are giving adware authors the liberty to modify certain settings on your browser program. Most users think that it was just Cliff Bar toolbar that is going to be installed, without their idea; the main goal of this adware is to display advertisements and generate easy money at the expense of their computer.
As an ad-supported program, Cliff Bar is provided free. In return, authors of this malicious program need to earn through various advertising scheme such as pop-up, banners, and redirects. The Cliff Bar toolbar itself may consist links that when clicked will open your browser to a commercial web sites.
It was also diagnosed that presence of Cliff Bar means to gather online browsing information from the computer. Data gathered are analyzed to give advertisements which are within the interest of the user. Thus, monitoring every web site you visits are things you are searching can be the main concern for this adware.